Case study

A business coaching firm needed to re-brand as an executive leadership training company.  I wrote new copy for the company website to reflect the emphasis on corporate clients and integrated leadership development services.  The result is a website that accurately represents the vision and offerings of the firm.

“Cristina asked insightful questions to extract the best messages about ECC.  Her copywriting skills are impressive, particularly her ability to capture the essence of the company in my ‘voice.’ I recommend Cristina for any web writing projects.” Lesley Tulley, owner