Case Study – All Across Europe, Moving Toward the Same Goal

A federation of European charities for a movement disorder, wanted to revisit and update their mission statement. The group comprised representatives from most European countries with disparate resources and responsibilities, which created a challenge when trying to reach a consensus. I prepared tailored questions and exercises to bring out the common needs among the participants. Using these, I moderated a brainstorm that focused on the charities’ shared objectives and brought forward the overarching resources that a European group could offer in support of national activities. I led the half-day brainstorm session that met the client’s goal of producing an improved mission statement with the buy-in of the European members.